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Digital Innovation and Revenue Models: A Framework for Pricing Strategies

How can insights from the economics of pricing and networks offer guidance to businesses innovating with newly emerging digital technologies such as blockchain, the metaverse, and web3? How can successful product and pricing strategies be developed that account for the unique structural dynamics exhibited by digital industries?

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Technological Adoption: A Cost-Benefit Framework

Why do some promising technologies succeed in gaining widespread adoption, while others languish and ultimately fail? What can firms building products using new technologies do to increase the chances of success?

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Wharton Executive Education Programs

Join thousands of professionals from leading businesses in learning the value drivers of Web3 technologies from the economics of blockchain and digital assets to business in the metaverse economy.

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What is your optimal strategy to enter the metaverse economy?

Learn how the Metaverse Readiness Report (MRR) can provide your firm with the right framework to find the best entry point to capture a share of this upcoming trillion dollar opportunity.

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Economics of Tokenized Incentives Series

The principles of incentive design for blockchain platforms to influence the behavior of system participants

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about prysm group

Economics is the Study of Choice

Prysm Group is a consulting firm specialized in the economics of emerging technologies

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Featured Insights

Network Effects for Emerging Technologies

This report provides a framework detailing the types of network effects that exist, and discusses bootstrapping techniques and equilibrium dynamics commonly associated with network effects.

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Trending Topics

A Framework for the Economics of Blockchain

Prysm Group Founding Economists Dr. Cathy Barrera and Dr. Stephanie Hurder discuss the potential impact of the World Economic Forum blockchain pilot.

Prysm Group provided a masterclass for Sequoia Capital's team and portfolio companies on a range of token economic topics including token design, issuance and monetary policy.

Dr. Cathy Barrera
Dr. Stephanie Hurder

our experts

Dr. Cathy Barrera

Dr. Barrera is a Partner and Founding Economist of Prysm Group. Dr. Barrera holds a PhD in Business Economics from Harvard University and is a former tenure-track faculty at the S.C. Johnson School of Management at Cornell University. She is an academic advisor to the World Economic Forum and is frequently cited on economics and emerging technologies by mainstream media.

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our experts

Dr. Stephanie Hurder

Dr. Hurder is a Partner and Founding Economist of Prysm Group. Dr. Hurder holds a PhD in Business Economics from Harvard University and is a former management consultant at the Boston Consulting Group. She has been a member of the Program Committees of Crypto Economics Security Conference and Financial Cryptography, an academic advisor to the World Economic Forum, and an Opinion Columnist for CoinDesk.

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our experts

Dr. Cathy Barrera

Dr. Cathy Barrera holds a PhD in Business Economics from Harvard University. She is a keynote speaker and lecturer on economics and DLT and an advisor to blockchain projects at the World Economic Forum.

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Dr. Stephanie Hurder

Dr. Stephanie Hurder holds a PhD in Business Economics from Harvard University. She is a frequent keynote speaker and lecturer on economics and DLT and an advisor to blockchain projects at the World Economic Forum, a Visiting Scholar at the CCI at USC.

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Prof. Oliver Hart

Prof. Oliver Hart is the Andrew E. Furer Professor of Economics at Harvard University, where he has taught since 1993. He holds a PhD in Economics from Princeton University and is the 2016 co-recipient of the Nobel Prize in Economic Sciences.

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Dr. Preston McAfee

Dr. Preston McAfee most recently served as the Chief Economist of Microsoft from 2014 through 2018. He holds a PhD in Economics from Purdue University and is the co-recipient of a Golden Goose award in 2014 for his research on auction design.

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Past Events

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17
Mar

CBER Symposium: Auditing Economic Mechanisms in Blockchain Protocols

Hosted by Prof. Hanna Halaburda (NYU), join Prysm Group's Dr. Cathy Barrera and Dr. Yujie Quian for a talk on "Bridging the Computer Science-Economics Gap in Layer 1 Protocol Assumptions".

Recap Video
08
Apr

Economics of Blockchain Litigation Webinar Series: Antitrust Issues Within Blockchain

Prysm Group's Cathy Barrera presents Economics of Blockchain Litigation Webinar Series: Antitrust Issues Within Blockchain

Recap Video
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